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Our Philosophy

Over 6,000 dynamic people are employed by Johnny Rockets, around the globe, and every one of them believes in our motto, Where the good times roll! It describes the essence of our brand. But, to see where we are going next, you need to look no further than our Mission Statement: To establish Johnny Rockets as the leading global restaurant chain providing a classic all-American experience.

How do we get there?

By making sure every person who works for the Johnny Rockets organization understand and believes our Guiding Principles and that they absolutely live by our Corporate Values:

Guiding Principles

  • Provide a great work environment and treat each other with respect and dignity
  • Serve great all-American food in a timeless and fun environment
  • Apply the highest standards of excellence to the purchasing, preparation and delivery of our products
  • Enthusiastically serve our Guests and meet or exceed their expectations at all times

Corporate Values

  • Passion & Fun – bring a sense of joy to everything we do
  • Diversity & Respect – embrace the unique qualities of others – respect ourselves, our team members, our Guests and our community
  • Integrity & Honesty – do the right thing, all the time
  • Ownership – focus on accountability, responsibility and profitability
  • Learning & Innovation – grow in knowledge and experience and always seek better ways to do things

"One of the things I really like about Johnny Rockets is how truly family-friendly we are. It's just an environment where families can come and get to know each other. They can enjoy time together and receive the incredible value that Johnny Rockets provides - along with the American values we represent."
- Ken Hamilton, Johnny Rockets Franchise Partner, Inland Empire

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