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Press Center

Johnny Rockets To Feature Route 66-inspired Flavors – Limited Time Menu Reminiscent Of Summer Road Trips


Aliso Viejo, Calif. – May 26, 2015 – Johnny Rockets restaurant chain introduces its summer offerings today with a variety of flavors that honor the iconic Route 66 which runs between Chicago, Illinois and  Santa Monica, California.  The limited time menu items feature three new sandwiches from locations across Route 66 – from Chicago, the Big Pastrami Pretzel Burger, from the Midwest, the Heartland Veggie Boca® Burger and, from the West Coast, the California BLT Avocado Chicken Sandwich with fresh California Avocados.  
 
Also new are three  perfectly blended summer floats made with the wildly popular drinks,  Cherry Coke®, Fanta® Orange  and Barq’s® Root Beer.  All will be available at participating restaurants May 26 through August 2, 2015. 

“Our new culinary team has been working on introducing new flavors and ideas that you wouldn’t expect from Johnny Rockets,” said Joel Bulger, Chief Marketing Officer.  “Our Flavors of Route 66 promotion starting Memorial Day week is just the beginning of our new menu innovation.  Our guests will be excited about these new items and to see what’s coming next at Johnny Rockets.” 

Johnny Rockets restaurants across the country will showcase the Big Pastrami Pretzel Burger, which pays homage Chicago and its rich culinary history.  The made-to-order, 100% fresh beef, farm-to-table burger is topped with grilled pastrami, provolone cheese, caramelized onions, and yellow mustard and sliced pickles on a soft pretzel bun. 

As a burger alternative, the California BLT Avocado Chicken Sandwich features a tender, cage-free chicken breast topped with bacon-infused mayonnaise, fresh-sliced California avocado, bacon, tomato, onions and green leaf lettuce served on a whole wheat bun.  For those looking for a vegetarian option, the Heartland Veggie Boca® Burger is topped with provolone cheese, Dijon mustard mayonnaise , tomatoes, lettuce and sliced pickles on a soft whole wheat bun. 

Johnny Rockets new floats are made with hand-dipped premium vanilla ice cream and a choice of Cherry Coke® or Fanta® Orange. The menu also features chocolate root beer floats made with Barq’s® Root Beer.About Johnny Rockets:
Johnny Rockets is an international restaurant franchise that offers high quality, innovative menu items including fresh, never frozen 100% beef made-to-order burgers, Veggie Boca® burger, chicken sandwiches, crispy fries and rich, delicious hand-spun shakes and malts. This dynamic lifestyle brand 
offers friendly service and upbeat music contributing to the chain’s signature atmosphere of relaxed, casual fun. Founded in 1986, Johnny Rockets operates more than 330 franchise and corporate locations in 26 countries around the world.  For more information, visit www.johnnyrockets.com

Media Contact:
Elisa Graciaa
Trevelino/Keller
egraciaa@trevelinokeller.com 
(404) 214-0722 Ext. 119